Initiative educates to reduce cognitive decline, promote healthy lifestyles

Reducing cognitive decline by addressing modifiable risk factors and promoting healthy lifestyle practices — particularly in underserved communities — is the goal of a new state public health initiative.

The Illinois Brain Health Project is a public health initiative through the Alzheimer’s Association Illinois Chapter and the Illinois Department of Public Health. It aims to educate residents about the importance of brain health.

“Many people overlook or neglect their bain health until they experience cognitive decline, not realizing that simple, everyday actions can help keep their brains healthy,” according to the Alzheimer’s Association Illinois Chapter. “The goal is to make brain health accessible and stress-free, so you can care for your brain without feeling overwhelmed.”

The campaign will educate the public on everyday actions that can support brian health — such as physical activity, quality sleep and cognitive activity — that are within everyone’s reach.

Forty-four percent of assisted living residents have dementia diagnoses, according to the Centers for Disease Control and Prevention’s National Center for Health Statistics.

Ashley Snavely, president and CEO of the Illinois Health Care Association, said many long-term care facilities already implement a variety of programs suggested by the Brain Health Project, including supporting physical activity in daily routines, prioritizing brain-boosting nutrition, managing chronic conditions proactively, encouraging cognitive engagement and promoting restful sleep.

“Promoting brain health is essential to supporting overall well-being and quality of life for long-term care residents, and it’s great to see the Alzheimer’s Association and IDPH messaging on this important topic,” Snavely told McKnight’s Senior Living. “By incorporating regular physical activity, nutritious meals, proactive management of chronic conditions, cognitive engagement, and healthy sleep habits into daily routines, providers can create a holistic environment that helps residents stay mentally sharp, physically active and emotionally balanced.”

Almost 7 million Americans are living with Alzheimer’s, a number expected to increase to almost 13 million by 2050 in the absence of medical breakthroughs, according to the Alzheimer’s Impact Movement, the advocacy arm of the Alzheimer’s Association.

The Illinois Brain Health Project is supported by a $500,000 grant from the Illinois Department of Public Health, the Centers for Disease Control and Prevention and the US Department of Health and Human Services.